

	HOME THE JOB THE WORK WHO SERVICES CONTACT FAVORITES

NewsWire

PowerFlite Gives QMC

Collateral A Bold New Look

It wasn't enough to just re-design four different newsletters, two brochure lines (service and program), and two types of fact sheets for long-time client Quincy Medical Center. For PowerFlite Communications to deliver on its promise to use every tool

available to "contemporize" and build the hospital's brand identity, each separate piece of new collateral had to not only be more eye-catching, but also use the full mix of colors now part of their brand standards. This is the first organization-wide effort to unite the brand's traditional blue and white color pallette with the vibrant limes, yellows, and teals incorporated a few years ago into their website.

Why hire PowerFlite instead of a traditional ad agency?

Because you want great work by people with decades of major brand building experience, but not the usual annoyances inherent in working with an advertising agency. Because you want the flexibility of an agency that steps up for you when you need big talent, but leaves you alone when you have other things to do. And because you like an agency who uses scalable, client-centric project planning that allows the work to be done right, yet with more efficient use of your time, budgets, and nerve-endings.

But mostly, you hire PowerFlite because you want great work.
Really great work.