Greg Robertson
Principal & Creative Director

PowerFlite was founded to provide creative development and brand-building advice after Greg spent a lot of years working for other agencies, including BBDO, Young & Rubicam, DMB&B, and The Ryan Partnership.  Over that time, Greg mixed brand insights with smart, provocative concepts to develop great work for leaders such as AT&T, Blue Cross Blue Shield, Bostitch, Brown-Forman, Evian, Logitech, Michelin, Pepsi, Pizza Hut, Ryland Homes, Virgin, and others.  His works also include astute brand positions, strategic programs, and name development.

Equally adept at Cause Marketing, Greg’s work for the American Red Cross, Big Sister Association, Tolerance.org, SHARED, Inc., and others have garnered real-world results as measured by increases in fundraising, volunteerism, and event attendance tracked to the messages he created.

His awards range from ADDY, AMA, Aster, Caples, CASIE, and Telly to Mobius, NEDMA, SMPS, Summit, Silver Microphone, and Webbys.  More meaningful, though, are the kudos he’s received directly from clients at Blue Cross, Big Sister, Washington Gas, Brown-Forman, Unilever, and others.  These honors, after all, stem from his work making a genuine, personal difference to the people involved.

A graduate of Purdue University, a Tennessee Squire, and impetuous Mensan, Greg is also a practicing progressive, car fanatic, environmentalist, and active supporter of animal rescue and care operations.

If, for some reason, you want to learn even more about Greg, you can also read his Amazon Reviews or visit his LinkedIn profile.  Better yet, why not call or e-mail us and meet him in person?

If you want to

enjoy life, listen

for the joke, not

the insult.