Greg Robertson
Principal & Creative Director

PowerFlite was founded to provide creative development and brand consulting after Greg spent decades working for other agencies, including BBDO, Y&R, DMB&B, and The Ryan Partnership.  Over the years, Greg has mixed branding insight with smart, provocative concepts to develop great work for brand leaders AT&T, Bank of America, Blue Cross Blue Shield, Bostitch, Brown-Forman, Evian, Michelin, Pepsi, Pizza Hut, Virgin, and others.  His works also include astute brand positions, strategic programs, and name development.

Equally adept at Cause Marketing, Greg’s work for the American Red Cross, Big Sister Association, Tolerance.org, SHARED, Inc., and others have garnered serious attention and real-world results as measured by increases in fundraising, volunteerism, and event attendance tracked to the messages he created.

His awards span from ADDY, AMA, Caples, CASIE, and Telly to NEDMA, SMPS, Summit, and Silver Microphone.  More meaningful, though, are the kudos he’s received from clients at Blue Cross, Big Sister, Washington Gas, Brown-Forman, Unilever, and others, because they prove his work has made a personal difference to the people involved.

A graduate of Purdue University, a Tennessee Squire, and impetuous Mensan, Greg is also a practicing progressive, car fanatic, environmentalist, and active supporter of animal rescue and care operations.

If, for some inexplicable reason, you want to learn even more about Greg, you can also read his Amazon Reviews or visit his LinkedIn profile.  Better yet, why not hire us and you can meet him in person?

If you want to

enjoy life, listen

for the joke, not

the insult.